Hello. We are a creative agency that helps brands tell their story across platforms — websites, newsletters,and digital. We create award-winning magazines and books too, and believe that great design and smart storytelling connect people across digital, print, and in real life. Do you have a story to tell? Say hello!
selected work
PROJECT: Asterisk
TYPE: identity, magazine, print & website
ROLES: creative director, designer
PROJECT: Tempest
TYPE: identity, magazine, print, merchandise, website & app
ROLES: founding editor, creative director
PROJECT: Habitable
TYPE: identity, newsletter, website & app
ROLES: founding editor, creative director
PROJECT: Workstead
TYPE: book
ROLES: designer
PROJECT: Monocle
TYPE: magazine
ROLES: editor, writer
PROJECT: New York Times 36 Hours
TYPE: book
ROLES: editor, writer
PROJECT: Modern Farmer
TYPE: identity, magazine, print, newsletter, social media, website & merchandise
ROLES: founding editor, creative director
PROJECT: Ok Carbon
TYPE: identity, magazine, website & e-commerce newsletter
ROLES: founding editor, creative director
PROJECT: A New Napa Cuisine
TYPE: cookbook
ROLES: designer
PROJECT: Kinfolk
TYPE: book
ROLES: writer
PROJECT: Fraga Farm
TYPE: branding & marketing
ROLES: editorial & design direction
we can:
• make you a magazine
• craft your newsletter & social strategy
• be your creative & editorial directors
• design your brand identity
• hire & edit writers
• wrangle illustrators & photographers
• shape your brand story
you are:
• looking for out-of-house creatives
• want to start a magazine
• launching a brand
• planning to make a book
• bored with typical annual reports
• need some spark for your newsletters
a bit about us:
Hi. Nice to meet you! We are Ann Marie Gardner and Sarah Gephart.
We recently co-founded This is Going to Be Fun — a creative studio that offers editorial and design direction.
Since first collaborating on Modern Farmer magazine over 12 years ago, we’ve teamed up on numerous projects, from books to magazines, and websites. We have launched climate tech brands, newsletters, and even once designed a farm-to-pizza restaurant brand!
We deliver design that amplifies the editorial. And although we have a soft spot for food and farming, we work with brands across architecture, fashion, art, travel, and the environment.
Learn more about us here!